INITIATIVE
Resources to Support Your Hotel Sustainability Basics Verification
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Hear from the Travel & Tourism leaders
On the Importance of Hotel Sustainability Basics:
THE BASICS FOR YOUR HOTEL
Why should accommodation providers become verified?
THE BASICS FOR YOUR GOVERNMENT
Why should governments get involved?
THE BASICS FOR YOUR GUESTS
How will verification influence consumer travel behaviours?
TAKE THE FIRST STEP
How to Get Verified
The Hotel Sustainability Basics are intended as the first step of a progressive sustainability journey that can then be expanded to follow more ambitious pathways (e.g. Pathway to Net Positive Hospitality or the GSTC’s standards).
Choose a Verification Partner
WTTC has two verification partners for you to choose from depending on your budget and level of support required. Discover the customer journey you will take with your chosen verification partner in the videos below.
Start Verification with SGS

Start Verification with Greenview
Meet the Basics
Efficiency
Robust approaches to measuring and reducing energy and water consumption, waste and carbon emissions.
- Measure & Reduce Energy Use
- Measure & Reduce Water Use
- Identify & Reduce Waste
- Measure & Reduce Carbon Emissions
Planet
Fundamental actions to protect the environment.
5. Linen reuse programme
6. Green cleaning products
7. Vegetarian options
8. No plastic straws or stirrers
9. No SUP water bottles
10. Bulk amenity dispensers
People
Fundamental actions toward a positive contribution to local communities and workforce.
11. Community Benefit
12. Reduce Inequalities
How to Comply in Detail
Discover what evidence you need to support your application to become verified.
Frequently Asked Questions
1.
Why have 12 criteria been selected?
The 12 criteria have been selected following an intense process of industry review and based on their significance as actions which represent a base level of sustainability activity that all hotels should be undertaking. They represent both back of house and guest facing activities, both of which are critical to making real sustainability progress, and include both environmental and social aspects.
During the review process it became clear that reducing the number of criteria would compromise the robustness of the initiative, by eliminating some key and fundamental actions, but a phased approach has been suggested to allow time for the full set to be implemented. Furthermore, any more would dilute the focus and overwhelm those trying to put them into practice.
2.
Why are some mandatory from the outset?
It is recognised that the 12 criteria although basic in nature, will still take time and effort to implement particularly in hotels which are starting out on their sustainability journey.
For this reason, 8 of the criteria should be in place within the first year of implementation, and the remaining 4 by year three.
There is flexibility in terms of which criteria hotels may choose to prioritise for year 1.