World Travel and Tourism Council logo alongside Velas Resorts Mexico logo on beige background

Velas Resorts Joins the World Travel & Tourism Council as a Regional Member

Date: 15 June 2026

The World Travel & Tourism Council (WTTC) is pleased to welcome Velas Resorts as a Regional Member. 

Headquartered in Puerto Vallarta, Mexico, Velas Resorts is a leading luxury hospitality company with a strong presence across the country’s most renowned beach destinations, including Los Cabos, Puerto Vallarta, Riviera Nayarit, and Riviera Maya.

Founded with a vision to redefine all-inclusive luxury, Velas Resorts has built a distinguished portfolio of award-winning properties, including Grand Velas Boutique Los Cabos, Grand Velas Riviera Nayarit, Grand Velas Riviera Maya, Grand Velas Los Cabos, Casa Velas, and Velas Vallarta. Mar del Cabo by Velas Resorts is the collection’s European Plan offering. The group is widely recognized for delivering elevated guest experiences through exceptional service, world-class dining, and innovative wellness offerings.

With more than three decades of hospitality expertise, Velas Resorts is known for its commitment to excellence, having earned numerous international accolades including AAA Five Diamond Awards, MICHELIN stars, Forbes Travel Guide Five-Star, and other recognitions for its culinary, spa, and service. The company continues to set benchmarks in the luxury all-inclusive segment while showcasing the richness of Mexico’s culture and natural beauty.

Gloria Guevara, WTTC President & CEO, said: 
“We are delighted to welcome Velas Resorts to WTTC. As a leader in luxury all-inclusive hospitality in Mexico, Velas Resorts exemplifies excellence in guest experience, innovation, and service. Their strong presence across some of the country’s most iconic destinations, combined with a deep commitment to quality and sustainability, makes them a valuable addition to our global membership. We look forward to working closely with Velas Resorts to advance sustainable growth and strengthen the impact of Travel & Tourism as a driver of economic prosperity and cultural connection.”

Juan Vela Ruiz, CEO of Velas Resorts, said: 
“Joining WTTC reflects Velas Resorts' commitment to advancing excellence, sustainability, and meaningful travel experiences. We are proud to be part of a global community working together to strengthen the future of tourism and create a lasting positive impact for destinations and travelers alike. We look forward to sharing insights from more than three decades of operating in Mexico and helping shape a tourism industry that supports local communities, preserves cultural heritage, and fosters responsible growth.”

As a Regional Member, Velas Resorts will contribute to WTTC’s efforts to advance collaboration, innovation, and sustainable growth across the Travel & Tourism sector, helping to strengthen Mexico’s position as a world-class destination while supporting the continued evolution of luxury hospitality.

ENDS

About the World Travel & Tourism Council

The World Travel & Tourism Council (WTTC) is the global body representing the private sector of Travel & Tourism and the leading authority on the sector’s economic and social contribution worldwide. Its members include Chairmen, Presidents and CEOs of the world’s leading travel and tourism companies across hotels, airlines, airports, cruise lines, tour operators, technology platforms and destinations, spanning every major region globally.

WTTC works to advance sustainable growth across the Travel & Tourism sector by driving collaboration between industry leaders and governments, shaping global policy, and providing authoritative research on the sector’s economic impact worldwide. 

About Velas Resorts

Velas Resorts in Riviera Maya, Puerto Vallarta, Riviera Nayarit, and Los Cabos have earned 70 AAA Diamonds, including the prestigious Five Diamond Award. Other esteemed international awards for services and facilities include one MICHELIN Star for Cocina de Autor restaurant in both Los Cabos and Riviera Maya, Virtuoso’s Best Family Program, Forbes Travel Guide Five Star Award for SE Spa, and TripAdvisor’s Top Hotels in the World, among others. Offering unparalleled all-inclusive experiences, properties include Grand Velas Los Cabos, with dramatic ocean views and unique spaces infusing every area of the resort; Grand Velas Riviera Nayarit, which enjoys a long stretch of pristine beach and a dramatic backdrop of the Sierra Madre mountains; and Grand Velas Riviera Maya, offering a sophisticated resort experience in the Caribbean with jungle and beach settings. Velas Vallarta is a family-friendly resort in Puerto Vallarta, offering spacious suites, gourmet dining, and spa treatments with ocean and Sierra Madre views on 10 beachfront acres along Banderas Bay. Casa Velas is a boutique adults-only hotel located on the Marina Vallarta Golf Course where guests have beach access at Táu Beach Club, a casual, relaxed atmosphere overlooking the ocean, with a jacuzzi, pool, delectable cuisine, and an expansive event space. Mar del Cabo, a boutique hotel on Mexico’s Baja Peninsula, is the only European Plan property. Opened January 2024, Grand Velas Boutique Los Cabos is a new 79-suite resort and concept in the all-inclusive space. Velas Resorts was built by Eduardo Vela Ruiz, Founding President of Velas Resorts. Juan Vela Ruiz is Chief Executive Officer of the company. Explore tips, recipes, lifestyle and travel trends, and the latest news about Velas Resorts on the digital mag: www.velasmagazine.com